Building a Player Driven Culture Interviews: Coach Mack Brown (University of North Carolina)

Jul 12, 2022 | Program Development

By Mike Kuchar with Mack Brown
X&O Labs Exclusive Interview



Coach Mack Brown talks about connecting your program with your community and the importance of an all-in process. If you're not connected to your university, your faculty, your Grass Roots fans, your very wealthy fans then you're not doing your job because they've got to buy in.